•   +971 4 54 77 270
  •   info@daseragt.com
  •   8:00AM - 5:00PM

About Us

Founded in 2010, Dasera General Trading was set up with an aim to capitalize on the vast opportunities around globe by developing, owning and operating multi-sector businesses and delivering support to our clients.

Established by an entrepreneur with 25 years’ experience in the region, and managed by a group of highly experienced professionals.

Dasera has been growing steadily to gain a reputation for providing clients with high quality, business oriented, reliable procurement, consultation, QA/QC.

Dasera can quote any commercial or industrial product at competitive prices with prompt deliveries.

Through a newly launched hotel supplies department, Dasera is using its current platform and access to hotel industry manufacturer, to propose privileged products at attractive prices for wholesaler in the region.

Our mission

  • Create value to our clients by delivering the best services on time and every time.
  • Develop Procurement Value added service.

Our vision

  • Become the preferred firm to work with and for in all services we deliver
  • Deserve our reputation as a model of excellence and leadership in management
  • Become a strategic partner by removing hassles from our client’s shoulder

Economic Validation of the Project

What will be the exact cost of your production? Is it more economical than importing the similar products? We dispel your doubts. You make the right decision.

Everything to Support your projects

Manufacturing, transforming, enhancing, optimizing a process … Want to build your production unit with peace of mind? Our experts support you throughout your journey with total visibility. We help you set up a viable project by staying with you at every step.


We are a business network, not only equipment experts. your success is our priority and we can help you sell your production.

World-class procurement organizations can reduce a company’s purchasing cost base by an average of 8%–12% and deliver additional annual savings of 2%–3%. DASERA has adopted a very close approach with our clients to make sure we fully understand their needs and provide the optimum solution both technically as well as financially.

Secure transactions

International payment, contracting with suppliers, logistics, … Be relaxed and let us manage. International trade has been our specialty for many years.

Act with total visibility on your project

With support for projects, we offer a comprehensive service to enable you to make an informed choice in material and equipment adapted to your requirements and accompany you in all its stages .

A service that integrates the Manufacturers’ research and their competition, the research for the best sources of material and equipment supply.

Find your material and equipment

Choose among worldwide selected suppliers decide after integrating the information provided by comprehensive reports we provide.

Training Installation, after Sales

Implementation of the unit, training of personnel, after-sales follow-up, … Even after you have delivered, we will still be at your side.